Introducing The Rescue Lens Sponsorship Program

Every since I started Five Freedoms Photography, I always had this vision that I would work towards becoming a full time Rescue Photographer.

Having done this work now for around five years, the need for quality photography for homeless animals has only grown.

It’s something that I’ve thought about again and again, but didn’t really see a way that it was possible.

The only thing I kept going back to was content creation (which in itself is a full time job) and that didn’t appeal to me given how fickle platforms can be.

But sometime in 2024, I found Adam Gold with Second Shot Adoption Photos.

Over the past couple of years, he’s leveraged his audience to attract sponsorships from local and National brands and businesses to support the shelter work he already does.

As of early 2026, he’s even expanding that program further to take on associate photographers in various cities across the United States.

It got me thinking: ‘Why couldn’t I do the same?’

And The Rescue Lens Sponsorship Program was born!

This program is meant to help lend visibility to local (or National) businesses all the while giving them a means to give back to the community while supporting the work we have already been doing photographing harder-to-adopt homeless animals since 2019!

The benefit of The Rescue Lens Sponsorship program, though, is more than simply taking cute photos of adoptable dogs for their online profile.

It also:

  • Helps these long time dogs be seen when they have usually been overlooked for one reason or another

  • Provides high quality imagery and content to the rescue for use online

  • Helps rescues and shelters look more credible with clear, impactful, and professional imagery

  • Helps further legitimize local shelters and rescues by providing high quality imagery that can be used on social media, website, and marketing materials

  • Attracts donors, volunteers, and fosters through increased visibility

  • Gives another dog a chance when one who has been in foster or rescue for a long time and they get adopted!

  • Allows your business to give back in a way that aligns with your brand and a cause you care about

So, when you choose to become a Rescue Lens sponsor, you are not only helping us to off set our rescue photography costs, time, and energy, but you are truly helping to change the landscape of animal overpopulation and homelessness in North Carolina through photography.

If you are reading this right now and you are a dog lover, business owner, and rescue advocate, I’m sure your first thought is: "'I love this program so much and I want to be involved. How can I get started?”

Or in other words, ‘How do I become a Rescue Lens Sponsor?’

Quite simply —get started by filling out this form.

As of the end of February, we still have a handful of founding Rescue Lens Sponsorships available for 2026, but they are filling up quickly.

We also encourage you to thumb through our Rescue Lens Sponsorship Program PDF, which goes a bit more in depth into the program, sponsorship tiers, foster testimonials, and more (plus, lots of cute photos of dogs that we have helped through photography over the years!).

Once you fill out the sponsorship form, we will reach out to you to coordinate a virtual or in person conversation to learn more about your business, answer questions, and start planning your shelter or foster photo date.

Our goal with all of our sponsors is to build meaningful relationships that help elevate each other’s businesses, missions, and philanthropy in the community.

Thank you for being interested in supporting our mission and we look forward to working together!